| 
              
              | Morrell | Road 
                # 5330 |  
              | 40' 
                Double-Sheated Wood Reefer w/Vertical Brakewheel |  
| 
                      
                      | Part #MTL-049 00 
                        610 | N Scale Supply Price:  |  
                      
                      | New: 
                        March 2012 |  |  
   
          
            
            |  |   
            
            | This 40’ double-sheathed 
              wood reefer with vertical brake wheel is painted brown with reefer 
              yellow sides. The large Morrell’s Pride billboard advertisement 
              as well as the side lettering is black. End lettering is white. 
              It was built in April 1934 and ran the Midwest on B-1 National trucks 
              from 1934 into the 1940s. This reefer, like others, was designed 
              to haul perishable goods such as meat, dairy products, and beer, any 
              load that required a cool temperature. The billboard reefers were 
              seen by thousands as they transported their cargo; a great form 
              of advertising. Begun in the late 1800s, the practice continued 
              until the 1930s when the ICC restricted lettering and car decoration 
              in response to complaints.
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